:root{
  --bg:#fff;
  --text:#17181d;
  --muted:#64656d;
  --muted2:#8d8e95;
  --line:#e8e8ed;
  --pink:#EF165D;
  --pink-dark:#c9104d;
  --pink-surface:#EF165D;
  --pink-soft:#fff0f5;
  --shell:1180px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--bg);color:var(--text);font-family:-apple-system,BlinkMacSystemFont,"SF Pro Display","Segoe UI",Helvetica,Arial,sans-serif;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;overflow-x:hidden}
a{color:inherit}
:where(a,summary):focus-visible{outline:3px solid var(--pink);outline-offset:4px}
.shell{width:min(var(--shell),calc(100% - 48px));margin:0 auto}
.site-header{position:sticky;top:0;z-index:40;background:rgba(255,255,255,.94);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px)}
.header-inner{height:72px;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid var(--line)}
.logo{font-weight:950;font-size:31px;letter-spacing:-.07em;text-decoration:none;min-height:44px;display:inline-flex;align-items:center}.nav{display:flex;gap:28px;align-items:center}.nav a{text-decoration:none;font-size:13px;font-weight:800}.nav a:last-child{color:var(--pink-dark)}
.kicker{display:block;font-size:10px;line-height:1.2;letter-spacing:.14em;text-transform:uppercase;font-weight:900;color:var(--pink-dark)}
.link-cta{display:inline-flex;align-items:center;min-height:44px;color:var(--pink-dark);font-size:14px;font-weight:900;text-decoration:none;border-bottom:2px solid currentColor;padding-bottom:2px}
.btn{display:inline-flex;align-items:center;justify-content:center;min-height:52px;padding:0 20px;text-decoration:none;font-size:14px;font-weight:900}.btn-primary{background:var(--pink-dark);color:#fff}.btn-light{background:#fff;color:var(--pink-dark)}
.section{padding:72px 0;border-top:1px solid var(--line)}
.section-title{margin:14px 0 0;font-size:clamp(38px,3.8vw,56px);line-height:.99;letter-spacing:-.054em;font-weight:950;max-width:780px}
.section-copy{margin:16px 0 0;font-size:17px;line-height:1.55;color:var(--muted);max-width:690px}
.hero{padding:76px 0 68px}
.hero-inner{max-width:980px}
.hero-kicker{display:flex;align-items:center;gap:12px;flex-wrap:wrap;margin:0 0 24px;font-size:12px;line-height:1.25;letter-spacing:.11em;text-transform:uppercase;font-weight:900;color:var(--pink-dark)}
.hero-kicker span{color:var(--muted);font-weight:760;letter-spacing:.04em;text-transform:none}
.hero h1{margin:0;max-width:900px;font-size:clamp(68px,6.15vw,88px);line-height:.91;letter-spacing:-.071em;font-weight:950;text-wrap:balance}
.hero-lead{margin:30px 0 0;max-width:720px;font-size:20px;line-height:1.5;color:#43444c}
.hero-action{margin-top:28px}
.hero-action .btn{min-width:220px}
.entry{padding:54px 0 72px}
.entry-grid{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(300px,.65fr);gap:38px;align-items:stretch}
.entry-main{background:var(--pink-surface);color:#fff;padding:36px 38px 38px;border-radius:30px 30px 8px 30px;display:flex;flex-direction:column;min-height:350px;overflow:hidden;position:relative}
.entry-main::after{content:"";position:absolute;width:170px;height:170px;border-radius:50%;background:rgba(255,255,255,.14);right:-54px;top:-48px}.entry-main .kicker{color:#fff}.entry-main h2{position:relative;z-index:1;margin:26px 0 0;max-width:720px;font-size:clamp(38px,3.8vw,54px);line-height:.98;letter-spacing:-.054em;font-weight:950;text-wrap:balance}.entry-main p{position:relative;z-index:1;margin:18px 0 0;max-width:680px;font-size:16px;line-height:1.58;color:rgba(255,255,255,.92)}.entry-main .btn{position:relative;z-index:1;margin-top:auto;align-self:flex-start}
.entry-side{padding:24px 0 24px 4px;display:flex;flex-direction:column;border-top:1px solid var(--text);border-bottom:1px solid var(--line)}.entry-side h2{margin:22px 0 0;font-size:34px;line-height:1.03;letter-spacing:-.045em;font-weight:930;text-wrap:balance}.entry-side p{margin:16px 0 0;font-size:16px;line-height:1.58;color:var(--muted)}.entry-side .link-cta{margin-top:auto;align-self:flex-start}
@media(min-width:1024px){
  .sticky-rail{position:sticky;top:104px;align-self:start;max-height:calc(100vh - 128px)}
}
.formats-layout{display:grid;grid-template-columns:220px minmax(0,1fr);gap:52px;align-items:start}.formats-head h2{margin:14px 0 0;font-size:36px;line-height:1.02;letter-spacing:-.048em;font-weight:950}.formats-head p{margin:12px 0 0;font-size:15px;line-height:1.5;color:var(--muted)}
.formats-list{border-top:1px solid var(--text)}.format-row{display:grid;grid-template-columns:minmax(220px,.8fr) minmax(0,1.2fr);gap:32px;padding:24px 0;border-bottom:1px solid var(--line)}.format-row h3{margin:0;font-size:27px;line-height:1.06;letter-spacing:-.037em;font-weight:900}.format-row p{margin:0;font-size:16px;line-height:1.58;color:var(--muted);max-width:610px}.formats-bottom{display:flex;justify-content:flex-end;margin-top:24px}
.about{background:var(--pink-soft);border-color:#ffd8e5}.about-grid{display:grid;grid-template-columns:300px minmax(0,1fr);gap:52px;align-items:start}.about-title{margin:16px 0 0;font-size:clamp(48px,4.8vw,68px);line-height:.92;letter-spacing:-.065em;font-weight:950}.about-role{margin:18px 0 0;max-width:360px;font-size:19px;line-height:1.37;font-weight:800;letter-spacing:-.018em}.about-copy>p{margin:0 0 16px;max-width:710px;font-size:17px;line-height:1.6;color:#484951}.about-facts{margin-top:26px;border-top:1px solid var(--text)}.about-fact{display:grid;grid-template-columns:140px minmax(0,1fr);gap:24px;padding:17px 0;border-bottom:1px solid rgba(23,24,29,.13)}.about-fact span{font-size:10px;line-height:1.3;letter-spacing:.12em;text-transform:uppercase;color:var(--pink-dark);font-weight:900}.about-fact strong{font-size:16px;line-height:1.48}
.certifications{margin-top:30px;padding:22px 0 4px;border-top:1px solid rgba(23,24,29,.16)}.cert-top{display:flex;align-items:baseline;gap:16px;flex-wrap:wrap}.cert-top strong{font-size:38px;line-height:1;letter-spacing:-.055em}.cert-top span{font-size:15px;font-weight:800}.cert-list{display:flex;flex-wrap:wrap;gap:8px 16px;margin-top:17px;color:#51525a;font-size:12px;line-height:1.45}.cert-list span::after{content:"·";margin-left:16px;color:#b2b3b8}.cert-list span:last-child::after{content:"";margin:0}
.about-cta{margin-top:24px}
.proof-layout{display:grid;grid-template-columns:220px minmax(0,1fr);gap:52px;align-items:start}
.proof-head h2{margin:14px 0 0;max-width:220px;font-size:36px;line-height:1.02;letter-spacing:-.048em;font-weight:950}
.metrics{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--text);border-bottom:1px solid var(--line)}
.metric{padding:28px 30px 30px 0}.metric + .metric{padding-left:30px;border-left:1px solid var(--line)}
.metric strong{display:block;font-size:clamp(44px,4.3vw,60px);line-height:.92;letter-spacing:-.055em;font-weight:950}.metric-lead strong{color:var(--pink-dark)}
.metric p{margin:12px 0 0;max-width:310px;font-size:14px;line-height:1.55;color:var(--muted)}
.proof-note{margin:17px 0 0;font-size:11px;line-height:1.5;color:var(--muted);max-width:760px}
.approach-layout{display:grid;grid-template-columns:220px minmax(0,1fr);gap:52px;align-items:start}.approach-head h2{margin:14px 0 0;font-size:36px;line-height:1.02;letter-spacing:-.048em;font-weight:950}.approach-head p{margin:12px 0 0;font-size:15px;line-height:1.5;color:var(--muted)}.steps{border-top:1px solid var(--text)}.step{display:grid;grid-template-columns:minmax(210px,.78fr) minmax(0,1.22fr);gap:32px;padding:22px 0;border-bottom:1px solid var(--line)}.step h3{margin:0;font-size:25px;line-height:1.08;letter-spacing:-.033em;font-weight:900}.step p{margin:0;font-size:16px;line-height:1.55;color:var(--muted);max-width:560px}.step.emphasis h3{color:var(--pink-dark)}
.inline-cta{margin-top:24px;padding-top:18px;border-top:1px solid var(--line)}
.articles-layout{display:grid;grid-template-columns:220px minmax(0,1fr);gap:52px;align-items:start}.articles-head h2{margin:12px 0 0;font-size:31px;line-height:1.03;letter-spacing:-.043em;font-weight:930}.articles-all{display:inline-flex;margin-top:18px;font-size:13px;color:var(--pink-dark);font-weight:900;text-decoration:none}.article-list{border-top:1px solid var(--text)}.article{display:grid;grid-template-columns:120px minmax(0,1fr) 82px;gap:24px;padding:21px 0 22px;border-bottom:1px solid var(--line);text-decoration:none;align-items:start}.article-meta{padding-top:2px}.article-date{display:block;font-size:11px;color:var(--muted);font-weight:800}.article-cat{display:block;margin-top:8px;font-size:10px;line-height:1.35;letter-spacing:.08em;text-transform:uppercase;color:var(--pink-dark);font-weight:900}.article h3{margin:0;max-width:720px;font-size:23px;line-height:1.12;letter-spacing:-.031em;font-weight:880;text-wrap:balance}.article-time{padding-top:2px;text-align:right;font-size:11px;color:var(--muted);font-weight:800}.article:hover h3{text-decoration:underline;text-decoration-color:var(--pink);text-decoration-thickness:2px;text-underline-offset:4px}
.contact{padding:72px 0 80px;border-top:1px solid var(--line)}.contact-inner{max-width:760px;margin-left:272px}.contact h2{margin:0;font-size:clamp(38px,4.1vw,54px);line-height:.98;letter-spacing:-.052em;font-weight:950;text-wrap:balance}.contact p{margin:14px 0 0;max-width:620px;font-size:16px;line-height:1.55;color:var(--muted)}.contact .btn{margin-top:24px;min-width:230px;min-height:54px}
.footer{background:#17181d;color:#fff;padding:54px 0 30px}.footer-main{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:54px;align-items:end}.footer-brand{font-size:clamp(56px,6vw,88px);line-height:.86;letter-spacing:-.07em;font-weight:950;text-decoration:none}.footer-note{max-width:430px;margin:17px 0 0;color:#c7c7cd;font-size:13px;line-height:1.5}.footer-nav{display:flex;flex-wrap:wrap;justify-content:flex-end;gap:14px 24px}.footer-nav a{text-decoration:none;font-size:13px;font-weight:760}.footer-meta{display:flex;justify-content:space-between;gap:18px;margin-top:32px;padding-top:18px;border-top:1px solid #3b3c42;color:#95969e;font-size:10px}
@media(max-width:1023px){
 .contact-inner{margin-left:0}.shell{width:min(760px,calc(100% - 40px))}.hero{padding:56px 0 48px}.hero h1{font-size:68px;max-width:720px}.hero-lead{max-width:640px}
 .entry-grid{grid-template-columns:1fr;gap:24px}.entry-main{min-height:330px}.entry-side{padding-left:0}.entry-side .link-cta{margin-top:24px}
 .formats-layout,.about-grid,.approach-layout,.articles-layout,.proof-layout{grid-template-columns:1fr;gap:28px}.about-grid{gap:34px}.about-role{max-width:620px}.formats-bottom{justify-content:flex-start}.metrics{grid-template-columns:1fr 1fr}.metric:nth-child(3){border-left:0;border-top:1px solid var(--line);padding-left:0;margin-top:24px}.contact .btn{width:auto;min-width:230px}.articles-head h2,.faq-head h2{max-width:560px}
}
@media(max-width:640px){
 .shell{width:calc(100% - 32px)}.header-inner{height:64px}.logo{font-size:27px}.nav{gap:18px}.nav a{font-size:12px}.nav a:first-child{display:none}
 .hero{padding:38px 0 34px}.hero-kicker{margin-bottom:18px;font-size:10px;gap:8px 10px}.hero-kicker span{width:100%;font-size:11px}.hero h1{font-size:46px;line-height:.94;letter-spacing:-.058em}.hero-lead{margin-top:22px;font-size:17px;line-height:1.5}.hero-action{margin-top:22px}.hero-action .btn{width:100%;min-width:0}.btn{min-height:50px}
 .entry{padding:38px 0 52px}.entry-main{min-height:0;padding:28px 24px 26px;border-radius:25px 25px 7px 25px}.entry-main h2{margin-top:22px;font-size:34px;line-height:1}.entry-main p{font-size:16px}.entry-main .btn{margin-top:26px}.entry-side{padding:22px 0}.entry-side h2{font-size:28px}.entry-side p{font-size:16px}
 .section{padding:52px 0}.section-title{font-size:35px}.section-copy{font-size:16px}.formats-head h2,.approach-head h2{font-size:32px}.format-row,.step{grid-template-columns:1fr;gap:10px;padding:20px 0}.format-row h3{font-size:24px}.format-row p,.step p{font-size:16px}.step h3{font-size:23px}.inline-cta{display:block}
 .about-title{font-size:48px}.about-role{font-size:18px}.about-copy>p{font-size:16px}.about-fact{grid-template-columns:1fr;gap:6px;padding:15px 0}.about-fact strong{font-size:16px}.cert-top strong{font-size:34px}.cert-top span{font-size:14px}.cert-list{display:grid;gap:7px;font-size:12px}.cert-list span::after{content:"";margin:0}.about-cta{margin-top:20px}
 .proof-head{gap:16px}.proof-head h2{font-size:34px}.metrics{grid-template-columns:1fr}.metric{padding:20px 0}.metric + .metric,.metric:nth-child(3){border-left:0;border-top:1px solid var(--line);padding-left:0;margin-top:0}.metric strong{font-size:47px}.metric p{font-size:14px}.proof-note{font-size:11px}
 .articles-layout{gap:20px}.articles-head h2{font-size:27px;max-width:330px}.article{grid-template-columns:1fr;gap:8px;padding:18px 0}.article-meta{display:flex;align-items:center;gap:12px}.article-cat{margin-top:0}.article h3{font-size:20px;line-height:1.17}.article-time{text-align:left}
 .contact{padding:54px 0 62px}.contact h2{font-size:34px;line-height:1}.contact p{font-size:16px}.contact .btn{width:100%;min-width:0}
 .footer{padding:44px 0 27px}.footer-main{display:block}.footer-brand{font-size:58px}.footer-note{font-size:13px}.footer-nav{justify-content:flex-start;margin-top:28px}.footer-meta{margin-top:28px}
}
.btn{border-radius:999px;padding-inline:24px}.entry-grid{align-items:start}.entry-main{min-height:0;border-radius:34px 34px 8px 34px;padding:38px 42px 42px}.entry-main .btn{margin-top:26px;align-self:flex-start}.entry-side{min-height:0;padding:27px 6px 28px}.entry-side .link-cta{margin-top:30px}
.about-grid{grid-template-columns:270px minmax(0,1fr);gap:64px}.about-intro{align-self:start}.expert-invite{margin-top:34px;padding:28px 30px 30px;background:#fff;border-radius:24px 24px 7px 24px}.expert-invite h3{margin:14px 0 0;max-width:660px;font-size:28px;line-height:1.08;letter-spacing:-.035em;font-weight:900}.expert-invite p{margin:12px 0 0;max-width:650px;font-size:15px;line-height:1.58;color:var(--muted)}.expert-invite .link-cta{margin-top:18px}
.contact{padding:56px 0 68px;border-top:1px solid var(--line)}.contact-card{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:48px;align-items:end;background:var(--pink-soft);border:1px solid #ffd8e5;border-radius:30px 30px 8px 30px;padding:38px 42px 40px}.contact-card .kicker{color:var(--pink-dark)}.contact-card h2{margin:14px 0 0;max-width:700px;font-size:clamp(38px,4vw,52px);line-height:.98;letter-spacing:-.052em;font-weight:950}.contact-card p{margin:14px 0 0;max-width:640px;font-size:16px;line-height:1.55;color:var(--muted)}.contact-card .btn{min-width:220px;min-height:54px}
@media(max-width:1023px){.sticky-rail{position:static;top:auto;max-height:none}.about-intro{position:static;top:auto}.about-grid{grid-template-columns:1fr;gap:24px}.contact-card{grid-template-columns:1fr;gap:24px;align-items:start}.contact-card .btn{justify-self:start}}
@media(max-width:640px){.entry-main{padding:28px 24px 30px;border-radius:26px 26px 7px 26px}.entry-main .btn{margin-top:22px}.entry-side{padding:24px 0}.expert-invite{padding:23px 20px 24px;border-radius:22px 22px 7px 22px}.expert-invite h3{font-size:24px}.proof-top h2{font-size:31px}.contact-card{padding:27px 22px 24px;border-radius:24px 24px 7px 24px}.contact-card h2{font-size:34px}.contact-card p{font-size:16px}.contact-card .btn{width:100%;justify-self:stretch}}